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 Email Marketing - When to Send? Email marketing is a powerful, yet inexpensive way to make contact with customers and prospects. Depending on whom you are trying to touch, there may be certain times of day, or days of the week, when the recipient may be more responsive to your message. In addition to specific timing for your email marketing campaigns, the frequency (how often to send) and the number of times to send can all play a big role in helping improve your results.
The Best Times of Day for Email Marketing
For a mailing to business recipients, sending mid-day from 11 AM thru 3 PM is best. Sending a message earlier in the day can result in a higher risk of the message getting lost in the rush to prepare for morning meetings. Sending it too late in the day and it may end up quickly deleted before the recipient leaves for their commute home.
The Best Days of the Week for Email Marketing
Depending if you are reaching out to businesses or consumers, different days of the week can affect your results as well. The best days to contact businesses are Tuesday thru Thursday. Monday has proven to have too many meetings to reach decision makers, and on Friday most |
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IndustryStories
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|  | Marketing Solution of the Month Event Marketing Successful dealers know that there is a direct correlation between seminar participation and sales. Increasing attendance at your technology events will help drive sales. It is a proven fact that those dealers who bring customers to watch presentations at Info Seminars and... | |
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|  | Case Study NFX helps Calvary Hospital ACT reduce costs using FMAudit Information Technology Managers face tremendous challenges managing supplies for printers. This is especially true in a healthcare environment. Mission-critical printers are distributed across multiple facilities and floors. Since printers play a critical role in the... | |
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ROI Mobile PrintSecure Print Release with a Smart Phone
With ROI Mobile Print you can use your mobile device to release your print job when and where you need it.
Enhance Mobility
ROI Mobile Print allows you to easily print jobs anytime, anywhere.Suppose you need a handout for a meeting but don’t have time to pick it up on ...
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FMAudit ViewerRapid Assesment Key Step ONE > Insert, Launch, Save, Remove - You have just performed a snapshot or Rapid Print Assessment™ of the print/copy/fax/scan/color devices on your customer’s network . You have unlocked this information quickly and unobtrusively using the FMAudit™ Viewer USB™.
Step ...
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Evolved Office Newsletter SolutionCustom Newsletter Program for Office Equipment Dealers E-Newsletters have become one of the most popular marketing vehicles for office equipment dealers to deliver their message (MPS, Service, Green, Document Management, Document Imaging) to their clients.
The problem is, it takes time to search, edit and format your ...
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| May 2012 | |
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